Importance of Email Marketing, do you know KLAVIYO?
Klaviyo is a specialized email marketing platform for eCommerce, designed to maximize conversions and build customer loyalty. Unlike other, more generic services, Klaviyo allows for deep integrations with platforms like Shopify, WooCommerce, and BigCommerce, in addition to offering advanced segmentation, smart automation, and real-time data analysis.
Its main advantages:
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Smart automations: welcome sequences, abandoned carts, post-purchase, and more.
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Advanced segmentation: Send the right message, to the right person, at the right time.
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Native Shopify integration: Extract valuable data directly from your store.
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Customizable templates and A/B testing to constantly improve your campaigns.
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SMS marketing included, ideal for multi-channel strategies.
At NOWMA, we've helped brands in Mexico increase their revenue by up to 30% through customized strategies in Klaviyo. Our team is proficient in creating automated flows, behavioral segmentation, monthly campaigns, and results analysis to continuously optimize performance. It's currently the channel with the highest ROAS for our online campaigns.
The Ecommerce team can help you with your email marketing strategy from start to finish, including platform integration and initial setup, email design aligned with your branding, and detailed reports focused on performance.
Are you ready to harness the power of Klaviyo?
If you already use Shopify or are looking to improve your sales with automated marketing, Klaviyo is your best ally. And at NOWMA, we know how to make it work for you.
Turn your emails into real results.
Jose Manuel Nosti